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Wednesday, September 7, 2011

Post# 210 - Build-A-Bear Workshop: Let's Add A Sorry Station

I sent this to the Build-A-Bear Workshop on 8/3/2011:
Dear Build-A-Bear,

I've taken my sons Elias and Jefferson to your workshop, and I know the process by heart:

Step 1: Select a character.
Step 2: Stuff the character (insert a tube into the rear end and shoot fuzz all up in there).
Step 3: Washing and drying the Bear (this is appeasement for the kids)
Step 4: Naming and Registering
Step 5: Payment

Here's the deal.  I think there should be an additional step for the kids: apologizing to parents.  Apology is a big step (Step 9) in the AA program.  It's kind of a big deal.  At what point do kids have a right of passage where they are required to apologize for things like:

1) making flatulent noises in a restaurant 
2) proclaiming that the large man in the checkout line should be buying veggies instead of chips.
3) letting toothpaste encrust on the bathroom counter 
4) using the last toilet paper and not replacing or notifying an adult
5) telling embarrassing parent bathroom stories in front of other parents 
6) throwing their jeans in the washer with an orange crayon in the pocket.
It would be really easy for you to add a step.  Add a "Sorry Station."  You'd probably get more business from frustrated parents.  Let me know what you think.


From: Guest Services
Subject: RE: Suggestion
Date: Friday, August 5, 2011, 11:58 AM

Dear Jerry,

Thank you for contacting us.  We appreciate you sharing your suggestion with us. 
We are always open to suggestions from our Guests and we will be happy to pass this along to our Development Team for review.

Thank you again for sharing this with us. Please let us know if we can further assist you!

Beary Truly Yours,
Guest Service RepresentativeBuild-A-Bear Workshop®
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