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Friday, January 4, 2013

Post# 292 - Alphabits - It's Time for a Font Change - 7/15/12

Dear Post,

The time has come for a change.  For years, kids have been waking up and staring at their 48 point Arial Font Alphabits.  On one hand, they're learning the value of letters, of reading, reading comprehension, and eventually their chosen vocation.

On the other hand, their creativity is being stifled.  They get up and see Arial font in their milk, and head to school and see more Arial in their text books.  If they're "lucky," maybe they see a little Times New Roman.  Studies showt these fonts when seen ad nauseum, stifle creativity.

Why not change it up?  How about a nice Helvetica font?  Are you worried about the shareholders?  They'll get by.  They'll thrive.  Let's worry about the children for a change, instead of the bottom frigging line.  They are the future.  They are the ones that need to be shown all the beauty that they possess inside.

Why not try Helvetica Alphabits on a limited basis?  Maybe a focus group?  Why not?  Are you afraid of change?  I heard you shot down Number Crunch, which I thought was an awesome idea. 

Let me know what you think.



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